CEO of iResearch Services, a global end-to-end thought leadership company that focuses on evidence-based research and insight-led content.
Read More at:
https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2020/10/13/where-does-thought-leadership-marketing-fit-in-each-stage-of-the-tofu-mofu-and-bofu-models/#7e5238fa1a4f
