Launched in 2016 Mamaearth has made 1.5 million customers in just a few years. It is Asia's first company that has been certified by Made Safe.

It is competing against big companies like Himalaya and Johnson & Johnson. But, how did Mamaearth capture a big share of the market in such a short time? To answer this question we need to understand the business model of Mamaearth.

https://startuptalky.com/mamaearth-business-model/